Full-Funnel Digital Strategy Drives Historic Sales Month for Auto Dealership

CLIENT

Auto Dealership

CAMPAIGN LENGTH

4 Months

OBJECTIVE

Increase vehicle sales and foot traffic by dominating local online search

THE CHALLENGE

Stand out in a saturated local market and directly capture the attention of buyers who were already researching and visiting competitor lots.

OUR STRATEGY

We built a comprehensive digital funnel to engage prospects from initial research to final purchase decision.

• Paid Search & SEO: Ensured top Google rankings for relevant searches
• Programmatic Display: Targeted users with specific interest in vehicle models
• Device ID Conquesting: Captured device IDs from competitor locations

THE RESULTS

• Record-Breaking Sales Month achieved during the campaign
• Greatest sales month since opening 30 years ago
• Significant increase in average vehicles sold per month

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